Miami Fort Lauderdale, FL, July 21, 2026 —

The PGA Tour, in conjunction with the European tour and the Asian Tour, has announced a significant strategic alliance designed to foster global collaboration within professional golf. This partnership, set to extend through 2029, aims to create enhanced commercial and playing opportunities for members of the Asian Tour.

Under the terms of the alliance, Asian Tour members will benefit from increased access to playing opportunities on the European circuits. The agreement also establishes a clear pathway for these players to advance within the European golf structure, potentially leading to greater international exposure and career development.

This new alliance is widely viewed as a notable development in the ongoing landscape of professional golf, particularly in the context of LIV Golf. The Saudi-backed LIV Golf had previously established a partnership with the Asian Tour and made substantial investments in its “International Series” events. The formation of this PGA Tour-led alliance suggests a shift in strategic alignments within the sport.

The specifics regarding the commercial aspects of the collaboration are expected to be detailed further as the alliance progresses. The agreement emphasizes a commitment to the long-term growth and interconnectedness of the Asian Tour within the broader international professional golf ecosystem. The collaboration is intended to benefit players and stakeholders across all participating tours.

The alliance is effective immediately and will continue through the 2029 season, outlining a framework for cooperation in areas such as scheduling, marketing, and player development. Further announcements regarding the implementation of these initiatives are anticipated in the coming months.



Story summarized from the original created by AP on apnews.com, see more information here.

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